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KOMC14 - Public Relations and Strategic Communication in New Media, 30 credits

Welcome to the department of Strategic Communication

We are looking forward to meeting you at the registration meeting on Monday, the 28th of August at 10-12 am. After the registration session Camilla Nothhaft will introduce the course.  The registration meeting and course introduction will take place in Room C337 at Campus Helsingborg, Lund University.

At 9-12 pm, August 29th, Emma Svensson will introduce the first of four modules in the course. The module introduction will take place in Room E230 at Campus Helsingborg, Lund University.

On this course webpage you will find a preliminary schedule for the first module - Public Relations - theory and practice 7,5 credits, a syllabus here, and a reading list here.

Please note that you must attend the registration meeting before you are able to read the course. If you decide to not read the course please notify Susanne Andersson, administrator at the department at info [at]

Best wishes

Camila Nothhaft                                 

Course Director



KOMC14 - Public Relations and Strategic Communication in New Media

The course consists of four modules;

  1. Public Relations - theory and practice, 7.5 credits
  2. Strategic Communication and Digital Media – Culture and Society
  3. Introduction to Research Methods
  4. Academic Paper in Digital Media

Reading List



Institutionen för strategisk kommunikation
Lunds Universitet | Campus Helsingborg
Besök: Universitetsplatsen 2 Helsingborg
Postadress: Box 882, 251 08 Helsingborg
 042-35 65 95
E-post: info [at]

Samhällsvetenskapliga fakulteten | Campus Helsingborg