Nils Holmberg
Senior lecturer
Potential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children
Author
Department/s
- Media and Communication Studies
- Lund University Humanities Lab
Publishing year
2010
Language
English
Document type
Conference paper
Topic
- Human Aspects of ICT
Keywords
- children
- exposure
- advertising
- internet
- eye-movement
Conference name
Child and Teen Consumption. Interdisciplinary, theory and practice
Conference date
2010-06-21
Status
Unpublished