The graduation ceremony at the Faculty
The traditional graduation ceremony for the Master's programmes at the Faculty of Social Sciences was not as traditional this year. Instead of everyone participating in the ceremony in the beautiful main building of Lund University, the ceremony was held digitally and broadcasted on Zoom and Youtube.
Nevertheless, this was a day full of excitement, relief, happiness, anticipation and some sadness, as students joined together in taking their last official steps at Lund University.
The ceremony included speeches, music, and individual congratulations as the students' names were listed on the screen and they were seen waiving from their computers. One of the speeches was held by our own student at the Master's programme in Strategic Communication Mariia Dovbenko.
The farewell reception at the Department
Also this year's farewell reception had to be a digital one, where the Department invited all graduating master students to a gathering on Zoom.
The reception was hosted by the Programme Director Maria Månsson together with the Master coordinator Lena Rolén with a speech from the Head of Department Mozhgan Zachrison.
The Department also handed out an award for the best Master thesis in Strategic Communication, that goes to Amr Ammar for his thesis “The Emergence of Nation Sub-Branding: A Case Study on the Discources of the ‘National Developer of Egypt”
“This excellent master thesis is a contribution to strategic communication and place or nation branding. The urban development of Egypt is a highly relevant contextual research theme and the author positions the research problem in a concise way within the field of critical and cultural discourse analysis. The theoretical approach takes the perspective of social justice and citizens rather than an instrumental and managerial approach. The thesis is excellent in all parts and integrates the theoretical framework with the analysis of the empirical material in clear and same time advanced way.“
We hope the graduating students had lovely days celebrating with close family or friends, as well as classmates and students from other Master’s programmes, and we wish you all the best in the future!